
EVERYTHING WE DO IS GUIDED BY THE CARE ACT, PLACING WELLBEING AT THE HEART OF SUPPORT
This means we focus on promoting personal dignity and respect, supporting physical, mental, emotional wellbeing and giving people control over their day-to-day lives.
We encourage participation in work, education, and social activities, help protect against loneliness and isolation and provide support that is preventative rather than crisis-led.
Our services are designed around these principles of helping people stay well, connected and confident while maintaining choice and independence in every aspect of life.
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Person-centred care: Support tailored to each individual’s needs, preferences, and routines.
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Promoting independence: Helping people maintain choice and control in everyday life.
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Companionship & social connection: Reducing isolation through meaningful interactions and community engagement.
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Preventative approach: Supporting wellbeing before needs escalate, rather than waiting for a crisis.
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Flexible support: Blending in-person and digital services to suit modern lifestyles.
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Respect and dignity: Every interaction prioritises trust, kindness, and privacy.
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Digital inclusion: Supporting confidence with technology to stay connected with family, friends, and community.
OUR MISSION
Our mission is to promote wellbeing, independence, and social connection through flexible, preventative support in the community.
At Kindness In Action we deliver person-centred services that reduce loneliness, strengthen community connections and improve access to practical support.
By blending traditional in-person care with modern digital connection we enable people to stay in control, maintain choice and adapt to modern ways of living — all while feeling supported, valued, and included.
OUR VALUES
Our work is guided by a set of core values. We approach everything we do with compassion, caring with kindness and understanding.
We respect each person, honouring their choices, privacy, and dignity.
We support independence, helping people do what they can for themselves, while encouraging connection through social engagement and community participation.
Above all, we value reliability, building trust through consistent and dependable support.